Case Studies
Keeping track of SEO improvements
How Hall’s Consulting has helped businesses improve
with tailor-made marketing strategies.
From Cabling Installer to Multi-Service IT Vendor
+100
Citations Built
+32
Lead funnels
Commercial IT Services
From Brand-Name Traffic to 20 Calls a Day
+20
Phone Leads/Day
+5
map Pack Rankings
Residential Services
Rebuilt a youth fitness center’s digital presence from the ground up.
+500%
Lead Capture
+300%
Online Bookings
Nonprofit
Rebuilding Momentum After a Relocation, Online and In-Store
+275%
Engagement
+100%
Conversions
Hospitality
Client Challenge – E-commerce, SEO
Auto Parts E-commerce – National Campaign
The client needed to develop a new e-commerce website, offering auto parts. There were previous attempts without professional assistance that didn’t work out. The client approached Halls Consulting for help developing a better strategy.
Client Challenge
Local business web presence, social media content and SEO
Digital Marketing Research to Repair Ecommerce Website Strategy
The client already had two unsuccessful attempts into running ecommerce websites within the automobile niche. The root cause of their issues turned out to be spreading themselves too thin with the too many product lines which in turn required a huge overhead. They wanted a third attempt but this time basing it on data driven decision making.
The job involved identifying highly sought after products for today’s market based on keyword research and competitor analysis. Finding missing products from their identified competitors with a high profit margin while also being in high demand lead to crafting a smaller list of products that are also much easier to rank a new website for.
Goals to Date
- Product research
- Keyword research based around the more sought after products
- Competitor analysis for carving a better SEO strategy
- Providing insight into different ecommerce solutions with their pros and cons for connecting to their distributor and managing client lists for CRM integration